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论文编号：	8388
作者编号：	2120142536
上传时间：	2016/6/8 22:44:46
中文题目：	转企改制后中小型高校出版社发展路径研究
英文题目：	A Research on the Minor University Press Development Path from Institutions into Enterprises
指导老师：	徐建华
中文关键字：	中小型高校出版社；路径因素；发展路径
英文关键字：	Minor University Press; influencing factors; development pat
中文摘要：	高校出版社是图书市场重要的组成部分，同时也在学术出版领域扮演着关键角色。但是，随着高校出版社从事业单位转变为企业单位，它的出版属性与定位也随之发生了变化，导致高校出版社在改革的道路上陷入迷茫，虽然取得了一定的成效，但也暴露了诸多问题。本研究在转企改制的背景下，以中小型高校出版社为研究对象，利用深度访谈法收集到我国11所高校出版社管理人员的访谈数据。通过扎根理论的研究方法，构建了我国高校出版社发展的路径因素理论模型以及发展路径。我国高校出版社的路径因素由关键决策者、主管部门支持、与高校关系、数字化发展、复合型人才五大路径因素构成。具体来看，关键决策者包括领导态度、领导权责；主管部门支持包括中央主管部门、地方主管部门；与高校关系包括学校文化、产权梳理；数字化发展包括数字化资源、数字化平台、数字化盈利模式；复合型人才包括用人单位与人才之间关系、人才的需求类型。本文以中小型高校出版社发展的路径因素为基础，提出要转变思想观念，健全企业制度；响应国家政策，寻去外部力量；梳理产权关系，合理分配利润；打造数字资源，统一数字平台；引进复合人才，建立激励机制等五大发展路径，以此来促进中小型高校出版社的全面发展。
英文摘要：	Universitiy Press is an important part of the book market, while in the scholarly publishing plays a key role. However, with the transition from college publishing houses and institutions for the business units, its publishing properties and positioning will be changed, resulting in Universities Press confused on the road of reform, has yielded some results, but also exposed many problems. In this study, with enterprise background, small academic press for the study, the use of in-depth interview to collect data of press interviews managers 11 universities. By studying the grounded theory method to construct the factors affecting the development path and development of theoretical models of Universities Press. Factors affecting Chinese University Press is supported by key decision makers, authorities, relations with universities, digital development, compound talents five factors constitute. Specifically, the key decision-makers including leadership attitude, leadership and responsibility; administrations support including central authorities, local authorities; and University Relations discipline characteristics, property carding including; digital development include digital resources, digital platforms, digital profit model; compound talents including the relationship between the employer and the talent, talent demand type. In this paper, factors that influence the development of college publishing houses based, proposed to change the concept, improve the enterprise system; in response to national policy, look to external forces; combing property rights, a reasonable distribution of profits; create digital resources, the unified digital platforms; the introduction of compound talents established five development paths and other incentives in order to promote the comprehensive development of minor college publishing houses.
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