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论文编号：	7525
作者编号：	2120132402
上传时间：	2015/6/11 14:37:54
中文题目：	我国中小企业“走出去”意愿研究 ——以社会关系网络为视角
英文题目：	The Intention of Small and Medium-Sized Enterprises’ Going out---Basied on The Social Network Theory
指导老师：	焦媛媛
中文关键字：	中小企业；“走出去”意愿；内部关系网络；外部关系网络
英文关键字：	small and medium-sized enterprises; the intention of going out; social network; internal network and external network
中文摘要：	经济全球化的快速发展、中国国内竞争的加剧以及国内企业发展遇到的资源和技术瓶颈问题，促使中国必须将“走出去”战略作为重要的发展战略，加快迈入国际市场的步伐。作为国民经济重要组成部分的中小企业，对于我国“走出去”战略的实施具有重要意义。只有我国中小企业在国际市场站稳了脚跟，我国才算做是真真正正融入了国际市场，成为了国际化生产的大国。然而，我国大部分的中小企业仍将国内视为唯一的市场，不愿意“走出去”，不敢“走出去”。意愿对于行为具有决定作用，唯有中小企业自身愿意走出去，敢于去尝试，中小企业“走出去”的步伐才能够加快。有关中小企业“走出去”意愿的研究对于我国中小企业“走出去”问题的研究尤为重要。 对于中小企业而言，其自身力量较为薄弱，仅靠自身力量很难“走出去”。因而，企业在决定走出国门之前通常会考虑企业拥有的外部资源能否支撑其“走出去”。中小企业所建立的外部关系网络对于中小企业“走出去”意愿具有重要的影响作用。企业内部关系网络的特征决定了企业对外部资源的吸收、利用以及创新效率，对企业外部关系网络与中小企业“走出去”意愿之间的关系产生了影响。因此，本文以社会关系网络为视角，研究外部关系网络对中小企业“走出去”意愿的直接影响，内部关系网络对于外部关系网络与中小企业“走出去”意愿关系的调节作用。 本文把中小企业外部关系网络进一步细分为政企关系网络、中介组织关系网络、企业间关系网络（包括中小企业集群与战略联盟关系网络），分别研究中小企业与不同的主体建立的社会关系网络对中小企业“走出去”意愿的影响以及内部关系网络发挥的调节作用。实证研究结果表明：中小企业与政府机构建立的关系越紧密，其“走出去”的意愿越弱；中小企业与具有国际化经验的大企业建立的联盟关系网络能够增强中小企业的“走出去”意愿；中小企业集群内部关系网络效度与中小企业“走出去”的意愿正相关；中介组织关系网络与中小企业“走出去”意愿之间的关系不显著；内部关系网络的调节作用因外部关系网络对中小企业“走出去”意愿产生的影响的不同而不同。图9幅，表32个，参考文献63篇。
英文摘要：	With the rapid development of economic globalization,domestic competition and bottleneck problems of technology and resources in the enterprise development,Chinese enterprises have to trade the strategy of going out as an important development strategy,speeding up the pace of entering the international market.As an important part of national economy,small and medium-sized enterprises must implement the strategy of going out.Only the small and medium-sized enterprises in our country is one part of international market,our country can realize internationalization.However,most of the small and medium-sized enterprises in China still regard domestic market as the only place where they can make money.They do not want to go out.Only the small and medium-sized enterprise itself is willing to go out,daring to try,the pace of small and medium enterprises can accelerate.Studies of the going out intention of small and medium-sized enterprises is particularly important. Due to the lack of resources and abilities,the small and medium-sized enterprises can not go out by themselves.Therefore,before the small and medium-sized enterprises decide to go abroad,they will consider weather the external resources can support them going out.The external resources refer to the resources they can get from their external network. including funds,information,the human resource and other resources.The external network plays an important role in promoting small and medium-sized enterprises going out.The internal network characteristics determine the absorption and utilization of external resources and innovation,so the the internal network can impact the relationship between the external network and the small and medium-sized enterprises "going out" intention.So studying the impact of external network on the small and medium-sized enterprises’intention of going out and the adjustment of internal networks is of great significance. In this paper,the external network is further subdivided into the network of government and enterprise,intermediary organizations and enterprise and the netwok of enterprises(including small and medium-sized enterprise cluster and the strategic alliance).This paper respectively analyzes the impact of three different types of social network on small and medium-sized enterprises’intention of going out and the adjustment of the internal network.Our empirical research shows that if the small and medium-sized enterprises can have a contact with government agencies,its willingness of going out will decline .If the Small and medium-sized enterprises can establish alliance with large enterprises, the SMES’intention of going out will be strong.The relationship validity of small and medium-sized enterprise cluster has positive correlation with the intention of small and medium-sized enterprises“going out”;The network between intermediary organization and the small and medium-sized enterprises does not influence the the small and medium-sized enterprises“going out”intention;Internal network adjustment changes with the correlation between external networks and enterprises “going out” intention.
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