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论文编号：	5201
作者编号：	2220110287
上传时间：	2013/6/5 11:57:01
中文题目：	传媒企业并购财务风险控制-以华视传媒并购DMG为例
英文题目：	Study on financial risk control of mergers and acquisitions in media enterprise---Take VISN merge with DMG as the case
指导老师：	周晓苏
中文关键字：	企业并购，财务风险，风险控制
英文关键字：	mergers and acquisitions, financial risk, risk control
中文摘要：	并购是公司资本运营和资源优化配置较为有效手段之一，在推动当前中国经济发展和企业改制中起着不可磨灭的作用。自19世纪末至今，以美国为代表的西方国家先后经历共计五次并购浪潮，使市场由自由竞争阶段向垄断形态发展。当前随着国际经济的一体化、全球化，我国企业也同样面临跨国企业的激烈竞争，因此公司并购成为在宏观方面能有效扩大企业市场占有率，微观上显著增强企业资源配置灵活性、从而顺利实现低成本扩张的最有效途径，研究企业并购理论、方法等对于我国企业夯实基础和走出国门从而促进整体经济发展都具有重大意义。并购自然会涉及种种风险，其中并购财务风险贯穿并购过程的每一个环节，关乎并购成败。本文的研究目的主要在于：通过研究企业并购财务风险相关理论，找到产生财务风险的动因、影响因素等并提出有针对性风险控制措施，结合案例分析，为相关行业并购活动提供借鉴。这篇文章一共分成四章：在第一章，指出了这篇文章的意义和目的以及写这篇文章的背景。同时还叙述了国内外对于并购的理论的研究情况；本文第二章是并购及并购财务风险理论介绍，并对并购中评估、融资支付和整合后出现的财务风险影响因素等问题进行分析；第三部分对并购财务风险控制提出相应应对策略；第四部分综合运用上述理论对华视传媒并购DMG进行案例分析；最后是结论部分。本文运用理论研究与案例相结合的研究方法，希望能为我国相关行业公司对内、对外实施并购活动提供有益借鉴。
英文摘要：	Mergers and acquisitions as an effective means of enterprise capital operation and resource optimization configuration, continue to move forward with the development of market economy. Far from the end of the 19th century, the Western countries as the representative of the United States has gone through five waves of mergers and acquisitions market from free competition to the monopoly stage of development. With economic globalization, China's enterprises are also facing fierce competition from multinational company mergers and acquisitions to become an important way to expand in the macro-micro enterprise market share increase flexibility in the allocation of resources to achieve low-cost expansion, research mergers and acquisitions for China enterprise and economic development of great significance. Financial risks throughout the acquisition process is always a critical factor in mergers and acquisitions. Purpose of this study is to analyze the process of mergers and acquisitions in the financial risk motivation to explore mergers and acquisitions financial risk theory, influencing factors and targeted control measures. The text is divided into four parts: The first part of this study background, purpose, meaning and theoretical research status at home and abroad were reviewed; second part of the review of mergers and acquisitions and their financial risk theory;assessment on mergers and acquisitions,financing payment and integrated financial risk influencing factors analysis;The third part of the financial risk control strategies accordingly; fourth part of the integrated use of the above theory to VISN M&A DMG case to case analysis; Finally, the concluding part. In this paper, a combination of theoretical research and case studies, and I hope for our company internal and external M&A activity provide a useful reference.
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