学生论文
|
论文查询结果 |
返回搜索 |
|
|
|
| 论文编号: | 4811 | |
| 作者编号: | 2120102629 | |
| 上传时间: | 2012/12/11 23:25:18 | |
| 中文题目: | SMZ公司基于国产化采购战略的供应商开发策略研究 | |
| 英文题目: | Sourcing Strategy Research on the Basis of Localization Procurement Strategy of SMZ Company | |
| 指导老师: | 焦媛媛 | |
| 中文关键字: | 国产化采购战略,供应商开发,供应商开发策略 | |
| 英文关键字: | Localization Procurement Strategy,Supplier Sourcing, Supplier Sourcing Strategy | |
| 中文摘要: | 当今全球经济处于低迷时期,欧债危机也越演越烈,美国经济复苏变得更加艰难。同时在市场全球化、用户需求个性化、竞争日益激烈的新环境的挑战下,作为公司重要职能部门的采购部该如何应对环境的变化。SMZ公司基于国产化采购战略的供应商开发策略,是采用科学分析的方法,制定适合企业的采购战略并严格执行。公司还成立了跨部门国产化开发小组,针对对不同类别的供应商,而采取不同的采购策略、方法和作业流程,是为了降低公司采购物料和服务的总成本的目的。最佳的采购策略配合以系统化的作业流程,就可以达到持续改善的目的。SMZ公司是全球著名的研发和制造工业驱动产品的跨国公司,其采购战略是在全球经济一体化背景下,以实施国产化采购战略为基础,它实施的采购战略在同类型公司中具有一定的代表性。 本文首先在第一章阐明研究背景和文章框架结构,以及研究目标和方法。在第二章作相关理论的探讨,在对前人研究的基础上,分别从三个方面介绍了相关采购理论。即采购战略理论和国产化理论,并对供应商开发做了简单介绍。在SMZ公司国产化采购战略的背景下,讨论了采购战略理论的定义发展和实施。第三章对公司和产品做了简单介绍,面临新环境的挑战下,公司如何制定采购战略。第四章首先分析了公司供应商开发策略的影响因素,然后着重阐述了供应商开发策略的各种应用,主要有集中采购策略,战略合作采购策略,原始供应商采购策略和及时化采购策略,并给出实例分析。因此在第五章着重分析了公司供应商开发策略的实施,第六章给出结论和未来展望。论文的主要创新点是,基于公司国产化采购战略,结合当前经济危机背景下,分析了在供应商开发时各适用的策略。 | |
| 英文摘要: | In the global economic depression at present, European debt crisis is deteriorating more and more and America economy recovery is becoming so difficult. Meanwhile facing new challenges with global market, combined with characteristic demands and drastic competition, a procurement department, an important role in the company, should be considering how to cope with the environment changes. Sourcing strategies are based on localization procurement strategy of SMZ company, drawn up with scientific analytic methods. The strategies are performed by commodity team whose members are from different departments. Different strategies, methods and operation process are used according to different kinds of suppliers. The strategies are aimed at lowering the cost of goods and service and creating standard operation process to get continual improvement. SMZ is a famous multinational corporation which is committed to manufacture industrial driving produces. The procurement strategies come into being in the background of the economic globalization and procurement localization that are typical to the company of the same kind. Chapter one begins with background, thesis framework, research goals and methods. Chapter two is introduced to the relative procurement theories, such as procurement strategy theory, localization theory and supplier sourcing theory that include theory concepts and implementation based on the background of procurement localization strategy. In chapter three some information are shown about SMZ company, its produces and relative environment. Some influence factors to the strategies and applications can be seen in chapter four that are mainly involved with centralized procurement strategy, strategic cooperation procurement, purchasing strategy from original suppliers and just in time strategy. In chapter five strategy implementations are elaborated while conclusion and follow-ups are discussed in chapter six. The thesis innovation point is that sourcing strategies are analyzed on the basis of procurement localization strategy in the situation of global economy crisis. | |
| 查看全文: | 预览 下载(下载需要进行登录) |