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论文编号：	175
作者编号：	052294
上传时间：	2007/12/24 13:37:22
中文题目：	房地产企业项目风险管理研究—以
英文题目：	risk management study of ti
指导老师：	程新生
中文关键字：	风险管理 房地产项目　风险识别
英文关键字：	risk management project of r
中文摘要：	摘 要 随着国民经济的快速增长于人民生活水平的提高，房地产市场也呈现出良好的发展态势，房地产业已成为国民经济中重要的基础性产业。但是，房地产投资是一项综合性、专业性、技术性很强的活动，同时也是一个高投入、高回报和高风险的产业，这些特征决定了它的投资不同于其它行业的投资，必须对房地产投资项目存在的风险进行透彻的分析和科学的防范。因此，房地产投资风险与决策的理论探索与实践己不单单是一个学术问题，而且成为一个重要问题引起国内外有关专家和房地产投资者的重视。 房地产项目管理是一项较为复杂而充满风险的管理活动，具有投资大、周期长、地域性强、不确定因素多而存在大量风险。目前，国内在房地产项目风险分析方面还没有形成一套比较全面系统的理论和方法，政府机构和企业界的风险意识还比较薄弱。因此在房地产项目管理中必须对风险有充分认识，并根据自身实力，估算对风险的承受能力，最大限度地把握与防范风险。本论文的目的就对房地产项目在开发过程中的各个阶段的风险进行风险分析和控制，以求达到风险小而收益高、效益最优化之效果。 本文运用项目风险管理的基本理论，选择天津某房地产开发项目为案例研究对象，在对开发项目研究的基础上，结合项目内外部环境及自身的特点，利用风险识别、风险评估等方法，从投资决策阶段、土地获取阶段、项目建设阶段、租售管理阶段分析了项目开发中存在的风险及产生根源，对重要风险进行估计和评价，同时提出较为详细的风险管理措施。
英文摘要：	Abstract Along with the fast growth of the national economy, the real estate market also presents good development situation in recent years, and also the real estate already becomes a foundational industry in the national economy. However, the real estate investment is an activity which is strong in synthesize, profession and technique, at the same time also is an enterprise with high investment, high repayment and high risk.These characteristics cause that real estate industry is different with other product investments. We have to carry on a thorough analysis an science guard to the existent risk in real estate investment project. Therefore, the exploration and the practice about the real estate investment risk and the policy-making theory was not solely an academic question, but became an important question so as to cause the domestic and foreign concerned experts and the real estate investors' value. The management of real estate project is a complicated and risky activity, which is a gigantic systematic building process, and has many characteristics： having a huge budget, spanning a long period, limited by a particular geographic area, and bearing many uncertainties. In China, nowadays, the theory and methods in analyzing t he risk of real estate project are not well systematically formulated. The risk awareness in this industry and the government is very weak. Therefore, in a real estate management project, it is quite necessary to have a complete understanding of the risks, and to evaluate out a risk-bearing degree by considering self-capability. By these ways, we can size and avoid the risks at a maximum degree. The aim of this article is to do risk analysis and control one very risk in the in vestment in order to realize the goal of higher return with lower risk. This thesis basic on the theories of the project risk management. We selected a TianJjin project as a case. The content of this article is based on the characteristics of real estate investment industry and the specialties of this project. In the process of analyzing, we used some risk management methods, such as risk identification and risk evaluation, etc; and we tried to analyze it many phrases： investment decision phrase, ground acquisition phrase, project construction phrase, and marketing phrase. We not only listed out the risks, but also gave every risk a deeper analyzing to find out the causes; further more we evaluated serious risks, and we presented detailed risk management methods to every risk according to its causes.
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