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论文编号：	15731
作者编号：	2320233822
上传时间：	2025/12/9 16:57:45
中文题目：	基于产融结合的TY集团多元化战略优化研究
英文题目：	Research on the Optimization of TY Group''''s Diversification Strategy Based on the Integration of Industry and Finance
指导老师：	田莉
中文关键字：	多元化；产融结合；战略评价与优化
英文关键字：	Diversification; Integration of Industry and Finance; Strategic Evaluation and Optimization
中文摘要：	在国家“双碳”目标推动能源结构转型、电力行业数字化加速渗透的背景下，产融结合已成为电力企业突破资源约束、实现多元化发展的核心路径。然而，多数中腰部电力企业在实践中普遍存在业务布局分散、战略目标模糊、资源配置失衡等共性问题。TY集团作为集电力设计、设备制造、工程建设及私募投资于一体的综合型电力企业，其战略实践具有较强的行业代表性。本文以TY集团为研究对象，旨在通过系统分析其基于产融结合的多元化战略现状，识别核心问题并提出优化方案，为同类企业提供参考。 研究综合采用文献研究法、案例研究法与定量分析法，遵循“现状诊断-绩效评价-成因剖析-方案优化”的逻辑主线展开。首先，通过构建涵盖盈利能力、偿债能力、营运能力、成长能力与创新能力的五维度综合绩效评价体系，对集团战略实施成效进行定量测度，揭示其整体绩效呈下滑态势，识别出其在业务聚焦、目标设定、协同机制与资源配置四个方面存在显著问题。之后基于对战略动因的深度剖析，识别出这些问题本质上源于战略设计、执行与企业资源能力之间的系统性适配不足。其次，运用VRIO框架对其进行资源能力评估，研究发现其尚未建立具有持续竞争优势的核心资源体系，除财务资源外，在核心技术、组织流程与人力资源等方面均存在明显短板。在此基础上，本研究对现有业务组合进行了系统性评估，提出了以“聚焦相关多元化、明确战略目标、完善协同机制、优化资源配置与补足能力短板”为核心的战略优化方案，该方案充分契合企业资源禀赋，具有较强的可操作性。为保障优化方案的落地生效，本研究从组织、人力资源、制度、资金、文化五个相互关联的维度，系统构建了战略实施的保障体系，以增强战略推进的协同性与可控性。 本研究的创新在于构建了适用于电力企业产融结合情境的综合绩效诊断框架，识别出战略适配不足是制约多元化成效的本质原因，并提出契合企业资源禀赋的系统优化路径和保障体系。 研究成果不仅为TY集团战略优化提供了清晰的理论指引与决策依据，也为同类企业的战略转型提供了具有参考价值的分析框架与实践方案。
英文摘要：	Against the backdrop of China's "dual-carbon" goals driving the transformation of the energy structure and the accelerated integration of digitalization in the power industry, the integration of industry and finance has become a crucial pathway for power enterprises to break through resource constraints and achieve diversified development. However, many mid-tier power enterprises commonly face issues such as unfocused business portfolios, ambiguous strategic objectives, and inefficient resource allocation in practice. As a comprehensive power enterprise integrating power design, equipment manufacturing, engineering construction, and private equity investment, TY Group's strategic practices hold significant representativeness within the sector. This thesis takes TY Group as its research subject, aiming to systematically analyze the current state of its diversification strategy based on the integration of industry and finance, identify core problems, and propose an optimized plan to serve as a reference for similar enterprises. This research comprehensively employs literature review, case study, and quantitative analysis methods, following the logical sequence of "current state diagnosis → performance evaluation → cause analysis → solution optimization." Firstly, a five-dimensional comprehensive performance evaluation system encompassing profitability, solvency, operational capability, growth capacity, and innovation capability was constructed to quantitatively measure the effectiveness of the group's strategy implementation. The results reveal a declining trend in overall performance and identify significant issues in four areas: business focus, goal setting, synergy mechanisms, and resource allocation. Subsequently, through in-depth analysis of strategic motivations, it was determined that these problems fundamentally stem from a systematic misalignment between strategic design, implementation, and the enterprise's resource capabilities. Furthermore, a resource and capability assessment using the VRIO framework indicates that the group has not yet established a core resource system capable of sustaining a competitive advantage. Apart from financial resources, significant shortcomings exist in core technologies, organizational processes, and human resources. Based on these findings, this thesis conducts a systematic evaluation of the existing business portfolio and proposes a strategic optimization plan centered on "focusing on related diversification, clarifying strategic goals, improving synergy mechanisms, optimizing resource allocation, and addressing capability gaps." This plan is well-aligned with the enterprise's resource endowment and demonstrates strong operational feasibility. To ensure the effective implementation of the optimized plan, a safeguard system for strategy execution was systematically constructed from five interrelated dimensions: organization, human resources, institutions, capital, and culture, thereby enhancing the coordination and controllability of strategic advancement. The innovation of this thesis lies in constructing a comprehensive performance diagnostic framework applicable to the context of industry-finance integration in power enterprises, identifying insufficient strategic alignment as the fundamental reason constraining diversification effectiveness, and proposing a systematic optimization path and safeguard system tailored to the enterprise's resource endowment. The research findings not only provide clear theoretical guidance and a decision-making basis for TY Group's strategic optimization but also offer a valuable analytical framework and practical plan for the strategic transformation of similar enterprises.
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