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论文编号：	14973
作者编号：	2320213539
上传时间：	2024/12/7 20:06:21
中文题目：	天然气市场化改革下LH公司发展战略研究
英文题目：	Research on the development strategy of LH Company under the background of China’s Gas Market-oriented Reform
指导老师：	古志辉
中文关键字：	天然气市场化;LH公司;交易平台;发展战略
英文关键字：	Natural gas marketization; LH Company; Trading platform; Development strategy
中文摘要：	随着科技进步与经济发展的持续增强，天然气在一次能源中扮演着举足轻重的作用。近年来我国天然气消费量不断增长，供应渠道也逐渐向多元化发展，但油气勘探开发进程相对缓慢，原有的价格机制难以适应现有形势，定价机制正逐步摆脱单一政府调控，向市场化方向发展。 基于此背景，通过借鉴国际成熟市场发展历程，国家层面打造了油气体制改革的总体蓝图，管输、配气服务逐渐向第三方市场开放，央企牵头先后成立了上海、重庆两大天然气交易中心，其他省市也计划根据本地资源及需求情况，建立天然气交易平台来整合资源的高效配置、发现本地价格。2022年LH公司注册成立，旨在通过优化市场设计、提升交易效率、增强市场透明度等手段盈利，推动天然气市场的竞争和流动性。 本文以LH公司作为研究对象，首先在行业发展的基础上说明了公司成立背景，其次对LH公司所处的外部环境进行PEST分析，再通过公司现状进行内部资源的识别，发现公司自身优劣势，接着运用EFE矩阵、IFE矩阵及SWOT分析法结合内外部因素分析进行战略制定，最后通过QSPM矩阵评估，确定公司现阶段应采用集约型发展战略，即集中现有资源优化天然气交易业务。 为确保公司战略的实施，本论文从创建核心竞争力服务、构建相应的生态网络及市场扩展三个方面进行说明。同时为保障战略实施，从财务管理、制度优化、人才建设和系统运维四个梯度进行相应控制。国内类似平台主要为国资控股，LH公司因其股权结构的特殊性，战略发展也应有所不同。本论文在打造竞争力方面为公司未来发展提供了实践上的参考，也为其他已建或计划中建设的同种类平台提供有价值的借鉴。 关键词：天然气市场化；LH公司；交易平台；发展战略
英文摘要：	With the continuous enhancement of technological progress and economic development, natural gas plays a pivotal role in primary energy. In recent years, China's natural gas consumption has been steadily increasing, and supply channels have gradually diversified. However, the progress of oil and gas exploration and development has been relatively slow, and the existing pricing mechanism struggles to adapt to the current situation. The pricing mechanism is gradually moving away from sole government regulation and moving towards a market-oriented direction. Based on this background, drawing on the development experience of mature international markets, the national level has formulated an overall blueprint for oil and gas system reform. Pipeline transportation and gas distribution services are gradually opened to the third-party market. The country has successively led the establishment of two major natural gas trading centers in Shanghai and Chongqing. Other provinces and cities also plan to establish natural gas trading platforms based on local resources and demand, aiming to discover local prices and integrate efficient resource allocation. In 2022, Tianjin approved the construction of a natural gas trading platform, and LH Company was registered and established. Its purpose is to promote competition and liquidity in the natural gas market by optimizing market design, improving transaction efficiency, and enhancing market transparency. This article takes LH Company as the research subject. Firstly, it explains the company's establishment background based on the development of the industry. Secondly, it conducts a PEST analysis of the external environment in which LH Company operates. Then, it identifies internal resources through the company's current situation, discovers the company's own strengths and weaknesses, and uses the EFE matrix, IFE matrix, and SWOT analysis method to analyze internal and external factors for strategy formulation. Finally, it determines that the company should adopt an intensive development strategy at this stage through the QSPM matrix, that is, focusing on optimizing the natural gas trading business with existing resources. To ensure the implementation of the company's strategy, this paper elaborates on three aspects: creating core competitiveness services, constructing the corresponding ecological network, and expanding the market. Simultaneously, to safeguard the strategy's implementation, corresponding controls are implemented in four areas: financial management, system optimization, talent cultivation, and technology management. Similar domestic platforms are primarily state-owned, but due to the unique equity structure of LH Company, its strategic development should differ. This paper provides practical references for the company's future development in maintaining competitiveness and also offers valuable insights for other similar platforms that have been established or are in the planning stages. Key words: Natural gas marketization; LH Company; Trading platform; Development strategy
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