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论文编号：	13315
作者编号：	2320190601
上传时间：	2022/6/11 11:40:59
中文题目：	KLL公司集中采购成本控制策略研究
英文题目：	Research on cost control strategy of KLL company''s centralized procurement company
指导老师：	华志忠
中文关键字：	房地产行业新常态；集中采购；供应商管理；成本控制；TCO成本模型
英文关键字：	The new normal of real estate industry; Centralized procurement; Supplier management; Cost control; TCO cost model
中文摘要：	在目前市场经济环境下，政府投入了较大的时间和精力来宏观调控，以优化地产行业的发展模式。如果企业想要在现有的市场份额长期保持稳定健康发展,就一定要改变原先借助财务高杠杆、高周转率开展高风险的那种开发模式。在房企成本结构中，物资采购成本占比达到60-70%，因此，房地产公司若要实现持续稳定发展，必须在物资采购方面建立精细化成本管理机制。 综合上述背景情况，笔者在文中首先对房地产产业开展背景调查，通过文献查阅法分析梳理了房地产项目集中采购成本控制相关的理论体系，还有国内外学者分析探究了目前管理成本的实际状况。针对相关的问题，笔者通过比较分析，提炼房地产成本管理具体的对策并结合主流研究，通过对集中采购的采购过程的控制来实现成本优化，通过对工程量清单和采购合同的优化实现成本的控制，提升供应商库的管理水平来实现成本控制效果,以便于优化采购的方案，并促进有效的实施，从而能够创造出更有价值的供应链。论文以物资采购成本管理理论作为理论依据以KLL企业作为对象，针对该公司房地产开发项目而言，分析和探究了如何调控采购集中物资的费用。为了更好地评估KLL房地产公司集中采购的情况，基于TCO的采购成本管理体系，优化内部采购流程，建立供应商考核机制，择优选择供应商。通过定性结合定量法的综合应用，加强信息流通反馈，调整采购策略，确保决策具有合理有效的特点。本文通过深层次分析问题，发现KLL房地产公司在集中采购问题中，成本管理的成功与不足之处,提出一定的规范成本管理,进一步强化其核心竞争力的参考，另一方面，为其他房地产企业成本管理分享模式借鉴。
英文摘要：	Under the background of the current fierce market economy development environment, not only investing a lot of time and energy in macro-control, in order to change my country's traditional extensive development mode, but also It also reduces costs as much as possible through effective and scientific management methods. On account of the cost of procurement accounts for 60-70% of the project cost structure of real estate enterprises, if real estate companies want to achieve sustainable and stable development, they must establish a refined cost management mechanism in material procurement and change the traditional extensive management model. Minimize unnecessary spending. Based on the above background, the author firstly conducts a background investigation on the real estate industry, analyzes and sorts out the theoretical system related to the centralized procurement cost control of real estate projects through the literature review method. Aiming at the relevant problems, the author extracts specific countermeasures for real estate cost management through comparative analysis and combines mainstream research. Process control to achieve cost optimization, to achieve cost control through the optimization of the bill of quantities and procurement contracts, and to improve the management level of the supplier base to achieve cost control effects, so as to optimize the procurement plan and promote effective implementation, thereby A more valuable supply chain can be created. The paper takes the material procurement cost management theory as the theoretical basis and takes KLL enterprises as the object. Corrective measures. In order to better evaluate the centralized procurement of KLL Real Estate Company, based on TCO's procurement cost management system. Through in-depth analysis of the problem, this paper finds out the success and insufficiency of cost management of KLL real estate company in the centralized procurement problem. Cost management sharing model for reference.
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