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论文编号：	11750
作者编号：	2120182999
上传时间：	2020/6/20 13:20:38
中文题目：	名人CEO与企业环境绩效研究
英文题目：	Research on Celebrity CEO and Corporate Environmental Performance
指导老师：	张耀伟
中文关键字：	名人CEO；企业环境绩效；绩效压力；声望权力；身份理论
英文关键字：	Celebrity CEO ；Environmental performance；performance pressure；　prestige power；identity theory
中文摘要：	在媒体宣传与公众追捧的作用下，涌现了一批名人CEO。股东、公众与其他利益相关者将更多的信用赋予这些名人CEO，沉浸于名人待遇的CEO为了维持“人设”也不得不进行主动的形象管理。名人CEO的研究起步较晚，早期研究主要集中于外部参与者对名人CEO效应的解释上，并试图证明这些解释同样受到许多认知层面和政治层面因素的影响。最近的研究开始将重点转向名人CEO的影响效应，局限于名人CEO对个体薪酬、组织绩效等经济后果的研究。综合以上，学术界对名人CEO及其影响效应的理解仍然有限，仍然需要进一步的研究。 本文将名人CEO的影响效应扩展到企业环境绩效的范畴内。以2015年至2017年1839家A股上市公司为研究样本，基于身份理论和权力理论，本文研究了名人CEO对企业环境绩效的影响，绩效压力和CEO声望权力发挥的调节作用，名人CEO对企业环境绩效与财务绩效之间关系的影响，以及名人CEO如何在多维环境绩效之间抉择这一系列问题。从而丰富了对名人CEO影响效应及其机制的研究，且为企业环境绩效的解释提供新的见解。 本文的主要研究结论包括：（1）名人CEO与企业环境绩效存在显著正相关关系。（2）名人CEO与企业环境绩效的关系受到企业绩效压力与CEO声望权力的调节。（3）名人CEO领导的公司的环境绩效与财务绩效无相关关系，非名人CEO领导的公司的环境绩效与财务绩效存在正相关关系。（4）名人CEO更愿意对绿色宣传行动进行持续性参与，名人CEO确实存在通过企业环境管理活动来维护自我形象的动机。
英文摘要：	A number of celebrity CEOs have emerged under the influence of media propaganda and public pursuit. Shareholders, the public, and other stakeholders give more credit to these celebrity CEOs, and CEOs who are immersed in celebrity treatment also have to carry out active image management in order to maintain their "personal settings." Research on celebrity CEOs started late. Early research focused on the interpretation of celebrity CEO effects by external participants, and tried to prove that these interpretations are also affected by many cognitive and political factors. Recent research has begun to shift the focus to the effects of celebrity CEOs, confined to studies of celebrity CEOs ’economic consequences such as individual compensation and organizational performance. Based on the above, the academia's understanding of celebrity CEOs and their impact is still limited, and further research is still needed. This article extends the influence of celebrity CEOs to the scope of corporate environmental performance. Taking 1839 A-share listed companies as a research sample from 2015 to 2017, based on identity theory and power theory, this article studies the influence of celebrity CEOs on corporate environmental performance, performance pressure and the moderating role of CEO prestige power. The impact of the relationship between environmental performance and financial performance, and how celebrity CEOs choose between multidimensional environmental performance. This enriches the research on celebrity CEO impact effects and mechanisms, and provides new insights into the interpretation of corporate environmental performance. The main research conclusions of this paper include: (1) Celebrity CEOs have a significant positive correlation with corporate environmental performance. (2) The relationship between celebrity CEO and corporate environmental performance is regulated by corporate performance pressure and CEO prestige power. (3) There is no correlation between the environmental performance and financial performance of companies led by celebrity CEOs. There is a positive correlation between the environmental performance and financial performance of companies led by non-celebrity CEOs. (4) Celebrity CEOs are more willing to continue to participate in green promotional activities. Celebrity CEOs do have incentives to maintain their self-image through corporate environmental management activities.
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