联系我们

论文查询结果	返回搜索

论文编号：	11475
作者编号：	2320170343
上传时间：	2019/12/18 12:20:32
中文题目：	G银行天津分行投资银行业务发展策略
英文题目：	Strategy of Investment Banking Business Development of G Brach
指导老师：	张耀伟
中文关键字：	商业银行；投资银行；投行产品；投行创新
英文关键字：	Commercial banks; Investment banks; Investment banking products; Investment banking innovation
中文摘要：	中国经济经过几十年的高速发展，现已进入由投资驱动向创新驱动转变的关键阶段，经济增速放缓甚至面临下行压力的瓶颈阶段，传统基础设施建设及重工业领域的投资对经济增长的拉动作用已经在逐步下降，经济增长急需新的增长动能支撑。在新旧动能转换的新阶段，迫切需要通过供给侧改革，特别是金融供给侧改革提升经济增长潜力，这就要求商业银行积极使用投资银行手段，用新产品、新业务，服务新兴产业发展中产生的新客户以及传统客户的新需求。 本文主要研究在目前金融供给侧改革的宏观政策背景下，结合天津经济发展现状，从大型国有控股商业银行G银行天津分行投资银行业务视角，研究如何通过制度创新、产品创新，提高金融服务的灵活性和多样性。特别是在天津地区，通过剖析主要市场主体的金融需求痛点，探讨商业银行投资银行业务的创新和发展，并提出具体的解决方案，具有重大理论和现实意义。 首先通过宏观研究，分析了供给侧改革，特别是金融供给侧改革的宏观背景。再聚焦至G银行，G银行天津分行近年来对公存款竞争力日趋减弱以及中间业务收入增长放缓，迫切需要转型创新以实现持续快速发展。投行业务市场机会多、发展潜力大，正是可以大展拳脚的机遇期。本文以G银行天津分行的投资银行业务为例，分析商业银行投资银行业务发展现状；从内部因素和外部因素两大维度分析商业银行投资银行业务存在的问题和原因；从制度体系、产品体系以及创新业务三个方面，研究G银行天津分行投资银行业务的发展策略以及策略的实施保障。 对于G银行天津分行的投资银行业务，应结合天津经济发展现状，针对不同类型的企业，商业银行在投资银行领域，应更注重市场调研和深入挖掘分析客户需求，从制度体系和产品体系着手，不断提升创新能力，更大力度的从供给端推出满足市场需求的金融产品和服务，形成金融供给端和需求端互促共赢的良性循环，更好的实体经济。
英文摘要：	After decades of rapid development, China's economy has now entered a critical stage of transition from investment-driven to innovation-driven. The economic growth has slowed down and even faced the bottleneck stage of downward pressure, the pulling effect of investment in traditional infrastructure construction and heavy industry on economic growth has gradually declined, and economic growth is in urgent need of new growth momentum support. In the new stage of the conversion of new and old kinetic energy, there is an urgent need to enhance economic growth potential through supply side reform, especially financial supply side reform. The reform of the financial supply requires commercial banks to actively use investment banking methods, use new products and new businesses, and serves new customers in the development of emerging industries and new requirements of existing customers. This article mainly studies how to improve the flexibility and diversity of financial services through institutional innovation and product innovation from the perspective of investment banking business in the large-scale state-controlled commercial bank G Bank Tianjin Branch under the current macroeconomic policy of financial supply side reform. Especially in the Tianjin area, it is of great theoretical and practical significance to analyze the financial demand pain points of major market players, explore the innovation and development of commercial banks' investment banking business, and propose specific solutions. Firstly, through macroscopic research, it analyzes the reform of financial supply side, especially the macro-background of supply-side reform. Focusing on G Bank, G Bank Tianjin Branch has been weakening the competitiveness of public deposits and slowing down the growth of intermediary business income. It is urgent to transform and innovate in order to achieve sustained and rapid development. The investment banking business has many market opportunities and great development potential, which is an opportunity period for making a big impact. Taking the investment banking business of G Bank Tianjin Branch as an example, analyze the development status of investment banking business of commercial banks; analyze the problems and causes of investment banking business of commercial banks from two dimensions of internal and external factors; From three aspects of institutional system, product system and innovative business, this paper studies the development strategy and the strategy's implementation guarantee of the investment banking business of G bank Tianjin Branch. For the investment banking business of G Bank Tianjin Branch, it should be combined with the current economic development of Tianjin. For different types of enterprises, commercial banks should pay more attention to market research and in-depth analysis of customer needs in the field of investment banking. Starting from the system and product system, continuously improve the ability of innovation and launch financial products and services more powerfully that meet market demand from the supply side to form a virtuous cycle of mutual benefit and win-win situation between the financial supply end and the demand side and achieve a better entity economy.
查看全文：	预览  下载(下载需要进行登录)