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论文编号：	11110
作者编号：	2320170602
上传时间：	2019/12/6 22:48:14
中文题目：	WL汽车公司导入精益物流模式的方案设计与实施研究
英文题目：	Research on the scheme design and implementation of WL automobile company''''s lean logistics model
指导老师：	周建
中文关键字：	物流管理;精益物流;供应链;精益物流导入;物流优化策略
英文关键字：	logistics management;lean logistics;supply chain;Lean logistics introduction;logistics optimization strategy
中文摘要：	随着我国汽车制造行业竞争的加剧，汽车制造企业不仅需要开拓产品市场，创造产品类型，以满足顾客对于汽车产品的需求，还需要加强企业内部管理，降低企业运营成本，以此来提升企业竞争核心能力。因而，各大企业生产厂家纷纷将精益思想运用到企业生产当中，并获得了成效，但是实施一段时间之后，企业的生产面临着生产瓶颈，利润难以得到较大的提升和突破。精益物流逐渐被各大汽车厂家所认同，并应用到汽车生产当中，以此来获得“第三利润源泉”。精益物流具有尽可能减少投入而获得更多产出的特征，因而比较适应各汽车制造企业且能够较大的减少汽车制造企业的运营成本，提高企业利润水平。 从我国汽车行业的发展来看，近几年，汽车行业的竞争越来越激烈，汽车行业的增长进入相对平稳的阶段，我国自主品牌轿车主要面向中低端市场，如WL汽车生产企业，主要以中国中低端市场为客户寻求对象，在汽车产出和市场占有方面，取得了一定的成功。但随着我国汽车市场竞争的加剧，合资品牌逐步推出低端车型，抢占中低端市场份额。即使在WL汽车内部，也存在着同一车型、不同产品、同一品牌、不同产品之间的竞争，使得企业的竞争进一步加剧，因此，WL汽车生产企业需要进一步降低企业运营成本。增强企业竞争力，避免被市场所淘汰。 WL企业要想进一步降低企业运行成本，提升企业管理水平，需要将精益生产模式引入到企业的生产全流程当中，以优化生产流程和生产结构，并结合企业在生产过程当中所面临的柔性生产需求，跟踪产品生产情况，进一步完善零部件种类和库存管理模式，应对零部件种类和库存需求更为复杂的境遇，由此精益物流应运而生。作为“第三利润源泉”的精益物流，从模式的效果来看，能够解决WL汽车所面临的生产现状，进一步降低WL企业的产品成本。从其他企业在推广精益物流和导入精益物流模式的过程当中可以看出，精益物流生产模式是一种系统化生产模式，在导入过程当中，会遇到各种问题阻力和障碍，WL企业也不例外，因此，针对WL企业认真剖析其在导入丰田精益物流思想过程当中存在的问题和阻力，并针对性的提出解决方案，是WL企业导入精益物流思想的关键和核心，也能够为其他国内自主品牌企业导入丰田精益物流思想提供一定的借鉴和参考。 本篇论文在研究中，采取文献研究法、实例分析法等方法，首先对丰田精益物流思想进行阐述。文章指出，丰田精益物流主要通过“改进---消除浪费---形成新的价值流---持续改进---消除新的浪费”这样一种循环模式，使得物流的总成本在不断降低，浪费在不断减少，从而达到整个系统的持续改进和不断完善；其次，文章从采购系统、生产系统、销售系统和回收系统四大系统阐述了WL汽车物流业态发展存在问题；并从员工对物流管理思想认识不够、生产流程与精益物流核心内涵不匹配、供应商网络搭建难以适应精益物流管理的需要和人力资源对精益物流实施支撑不足四个方面，分析了WL汽车在导入丰田精益物流思想过程中存在的阻力；最后，分别针对WL汽车物流业态发展存在问题和阻力，提出解决问题和阻力的方案，并从加强组织领导、引入激励机制、有序推进实施和构建协作机制等方面，提出WL汽车精益物流导入实施保障举措。 本篇论文研究得出：（1）丰田精益物流思想的一大基础在于持续改善，其实是一种动态管理理论，丰田精益物流管理思想的运用能够实现，且生产过程当中的持续改善，从而通过“改进---消除浪费---形成新的价值流---持续改进---消除新的浪费”这样一种循环模式，使得物流的总成本在不断降低，浪费在不断减少，从而达到整个系统的持续改进和不断完善；（2）文章从采购系统、生产系统、销售系统和回收系统四大系统阐述了WL汽车物流业态发展存在问题；在导入阻力部分，文章从员工对物流管理思想认识不够、生产流程与精益物流核心内涵不匹配、供应商网络搭建难以适应精益物流管理的需要和人力资源对精益物流实施支撑不足四个方面，分析了WL汽车在导入丰田精益物流思想过程中存在的阻力：（3）WL汽车企业在导入丰田精益物流模式过程当中，应充分认识到员工认识转变的作用，要能够意识到实施丰田精益物流模式主要在于员工的积极配合和意识的提高，从而上下一心、共同推进该模式在企业的实施。 论文研究的理论意义：丰田精益物流思想来源于物流学、供应链学科以及运输学学科，是交叉学科的一种体现，文章通过对丰田精益物流思想的内涵和外延进行阐述，另以实际案例为例，讲述丰田精益物流思想导入的方式方法和操作过程，能够进一步丰富精益物流学科的相关内涵和外延，并对物流学、供应链学科和运筹学的理论进行相应的延伸。其次，是实践意义：从当前汽车行业的竞争程度和市场变化程度来看，汽车行业的竞争越来越激烈，导入精益物流生产思想势在必行，如此才能够进一步降低企业生产成本，获得更广阔的生产空间和市场空间。文章以WL汽车制造企业为例，通过分析WL企业目前在物流管理当中存在的问题以及导入经营物流思想过程当中存在的阻力，以及有针对性的制定导入丰田经营物流思想的方案，能够有效解决WL企业在生产过程当中出现的生产瓶颈，将成功的丰田精益物流运作模式和经验植入到WL企业当中，对WL企业的生产进行全方位的梳理和优化，能够为其他企业提供相应的借鉴和参考，具有较强的实践意义。
英文摘要：	With the intensification of competition in China's automobile manufacturing industry, automobile manufacturing enterprises not only need to open up product markets and create product types to meet customers'demand for automobile products, but also need to strengthen internal management and reduce operating costs, so as to enhance the core competitiveness of enterprises. As a result, manufacturers of major enterprises have applied Lean Thinking to enterprise production, and achieved results. However, after a period of implementation, the production of enterprises is facing production bottlenecks, and profits are difficult to get a greater promotion and breakthrough. Lean logistics is gradually recognized by major automobile manufacturers, and applied to automobile production, in order to obtain the "third source of profit". Lean logistics has the characteristics of reducing input as much as possible and gaining more output, so it is more suitable for various automobile manufacturing enterprises and can greatly reduce the operating costs of automobile manufacturing enterprises and improve their profit level. From the perspective of the development of China's automobile industry, in recent years, the competition in the automobile industry has become more and more fierce, and the growth of the automobile industry has entered a relatively stable stage. China's self owned brand sedans are mainly oriented to the middle and low-end market, such as WL automobile manufacturers. They mainly seek for customers in China's middle and low-end market, and have achieved some success in automobile output and market share. However, with the fierce competition in China's automobile market, joint venture brands gradually launched low-end models to seize the market share of the middle and low-end. Even in the interior of WL automobile, there are also competitions among the same model, different products, the same brand and different products, which further aggravate the competition of enterprises. Therefore, WL automobile manufacturers need to further reduce the operating costs of enterprises. Enhance the competitiveness of enterprises and avoid being eliminated by the market. In order to further reduce the operation cost and improve the management level of WL enterprises, lean production mode should be introduced into the whole production process to optimize the production process and production structure, and in combination with the flexible production demand faced by enterprises in the production process, track the production situation of products, further improve the types of parts and inventory management mode, and deal with parts and components Because of the more complex situation of parts type and inventory demand, lean logistics came into being. As the third source of profit, lean logistics can solve the production situation of WL automobile and further reduce the product cost of WL enterprise. It can be seen from the process of promoting lean logistics and introducing lean logistics mode of other enterprises that lean logistics production mode is a systematic production mode. In the process of introduction, there will be various problems and obstacles, including WL enterprise. Therefore, in view of WL enterprise, it carefully analyzes the problems and obstacles in the process of introducing Toyota Lean Logistics thought, and It is the key and core for WL enterprises to introduce lean logistics thought, and it can also provide some reference for other domestic independent brand enterprises to introduce Toyota Lean Logistics thought. In this paper, the methods of literature research and case analysis are adopted. Firstly, Toyota's lean logistics thought is elaborated. The article points out that Toyota's lean logistics mainly makes the total logistics through the circulation mode of "improving - - eliminating waste - - forming new value stream - - continuous improvement - - eliminating new waste". Cost is decreasing and waste is decreasing continuously, so as to achieve the continuous improvement and improvement of the whole system. Secondly, the paper expounds the problems in the development of WL automobile logistics industry form four systems: purchasing system, production system, sales system and recycling system; and from staff's insufficient understanding of logistics management ideas, production flow. The paper analyses the resistance of WL automobile in the process of introducing Toyota's lean logistics thought from four aspects: the mismatch between the core connotation of Cheng and Lean Logistics, the difficulty of supplier network construction to meet the needs of lean logistics management and the insufficiency of human resources to support lean logistics implementation. This paper puts forward solutions to the problems and obstacles, and puts forward safeguard measures for the introduction of WL lean logistics from the aspects of strengthening organizational leadership, introducing incentive mechanism, orderly promotion of implementation and construction of cooperation mechanism. The paper concludes that: (1) One of the major foundations of Toyota's lean logistics thought is continuous improvement, which is actually a dynamic management theory. The application of Toyota's lean logistics management thought can be realized, and the continuous improvement in the production process can be achieved, thus through "improvement - elimination of waste - formation of a new value stream - continuous improvement - elimination" In addition to the new waste, this kind of circulation mode makes the total cost of logistics decrease and waste decrease continuously, so as to achieve the continuous improvement and improvement of the whole system; (2) This paper expounds the existing problems in the development of WL automobile logistics from the four systems of procurement system, production system, sales system and recovery system. In the part of introduction resistance, the article analyses how WL automobile imports into Toyota Lean Logistics from four aspects: insufficient understanding of logistics management ideology, mismatch between production process and core connotation of Lean Logistics, difficulty in building supplier network to meet the needs of Lean Logistics Management and insufficient support of human resources for implementing Lean Logistics. Resistance in the process of thinking: (3) WL automobile enterprises should fully recognize the role of staff's knowledge transformation in the process of introducing Toyota Lean Logistics Model, and be able to realize that the implementation of Toyota Lean Logistics Model lies mainly in the active cooperation of employees and the improvement of their awareness, so as to promote the model with one heart and one mind. The implementation of enterprises. In order to further reduce the operation cost and improve the management level of WL enterprises, lean production mode should be introduced into the whole production process to optimize the production process and production structure, and in combination with the flexible production demand faced by enterprises in the production process, track the production situation of products, further improve the types of parts and inventory management mode, and deal with parts and components Because of the more complex situation of parts type and inventory demand, lean logistics came into being. As the third source of profit, lean logistics can solve the production situation of WL automobile and further reduce the product cost of WL enterprise. It can be seen from the process of promoting lean logistics and introducing lean logistics mode of other enterprises that lean logistics production mode is a systematic production mode. In the process of introduction, there will be various problems and obstacles, including WL enterprise. Therefore, in view of WL enterprise, it carefully analyzes the problems and obstacles in the process of introducing Toyota Lean Logistics thought, and It is the key and core for WL enterprises to introduce lean logistics thought, and it can also provide some reference for other domestic independent brand enterprises to introduce Toyota Lean Logistics thought
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