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论文编号：	10788
作者编号：	2120163256
上传时间：	2018/12/10 19:44:24
中文题目：	直播和录播知识传播效能比较研究
英文题目：	Direct Dispatch Transfer Knowledge and Transfer Function Comparison Study
指导老师：	王芳
中文关键字：	直播；录播；知识传播；知识传播效能
英文关键字：	Direct sowing；Posting；Knowledgeable dissemination；Knowledge dissemination effectiveness
中文摘要：	随着互联网技术的发展，移动互联网技术也不断渗透在我们生活的方方面面，传统的视频模式网站不断普及，新兴的在线传播平台用户也在以井喷式的趋势增加，人们逐渐对新型的在线视频平台关注和重视，随着这种在线模式的发展，在线知识传播的模式也随着在线视频传播平台的发展得到进一步的扩展。 目前互联网的发展，技术也在不断的优化，由于技术的不断优化发展，互联网企业也在不断的转型发展，由于新型的知识传播形式的出现，传统的知识传播方式在一定程度上收到了在线传播的强力冲击。正因如此，知识传播形式也迎来了巨大的挑战和机遇，随着大数据时代的发展需求，知识传播模式也面临全面改革的状态，在之前的传播知识的广度基础上，知识传播的质量，知识传播的效果也是用户不断关注的一个方面。在线知识传播环境中两种典型知识传播形式（直播与录播)下知识传播者效果情况以及影响因素，希望能够为不同在线知识传播情境中提高知识传播者知识传播效果提供了可供参考的指南，该研究成果为日后知识传播效能等方面的研究起到一定的参考意义。然而在不同在线知识传播情境中，在对话联网知识传播平台各方面的需求上，包括平台的功能、易用性、设计等不同层次都有着不同的需求。这就说明为更佳完善的在互联网上开展在线知识传播的交流活动，用户友好和功能强大的在线知识传播平台也应给予关注。在线知识传播切实提高知识传播者知识传播效果的本质是对教师及知识传播组织的共同诉求。对两个存在极大相似性的知识传播情境(直播情境与录播情境)，尝试比较二种不同情境下知识传播者效果的区别，研究的目的不在确定哪一种更好，而是通过比较分析说明，能够将两种情况最优整合。因此，本研究试图通过实证录播情境和直播情境对知识传播者学校效果的差异性，可以为设计良好的两种不同情境在知识传播学校效果起到借鉴意义。研究对重新追问知识传播者知识传播效果的影响因素、更深刻地剖析知识传播知识传播效果的内在诉求，提供了研究思维上的转向。
英文摘要：	With the development of Internet technology, mobile Internet technology has also infiltrated into all aspects of our lives. Traditional video mode websites have become popular, and users of emerging online communication platforms are also increasing in spurt. People are gradually adopting new online video platforms. Concern and attention, with the development of this online model, the online knowledge dissemination model has been further expanded with the development of the online video communication platform. At present, the development of the Internet and the technology are constantly being optimized. Due to the continuous optimization and development of technology, Internet companies are also undergoing continuous transformation and development. Due to the emergence of new forms of knowledge dissemination, traditional methods of knowledge dissemination have received online communication to some extent. Strong impact. For this reason, the form of knowledge dissemination has also ushered in enormous challenges and opportunities. With the development needs of the era of big data, the knowledge dissemination model is also facing a state of comprehensive reform. Based on the breadth of previous knowledge dissemination, the quality of knowledge dissemination The effect of knowledge dissemination is also an aspect that users are constantly paying attention to. The effect of knowledge disseminators and the influencing factors of two typical forms of knowledge dissemination (live and recorded) in the online knowledge dissemination environment, hope to provide a guide for improving the knowledge dissemination effect of knowledge disseminators in different online knowledge dissemination situations. More follow-up research provides some reference. However, in different online knowledge dissemination scenarios, knowledge disseminators will have different levels of requirements for the function, ease of use and design of online knowledge dissemination platforms. This means that in order to more effectively carry out online intensive online knowledge dissemination and communication, a user-friendly and powerful online knowledge dissemination platform should also pay attention. The essence of online knowledge dissemination to effectively improve the knowledge dissemination effect of knowledge disseminators is the common appeal of teachers and knowledge communication organizations. For the two knowledge communication situations (live situation and recording situation) with great similarity, try to compare the difference of the effect of knowledge disseminators in two different situations. The purpose of the research is not to determine which one is better, but to compare The analysis shows that the two situations can be optimally integrated. Therefore, this study attempts to make a difference in the effect of the knowledge disseminator school through the empirical recording of the situation and the live broadcast situation, which can be used as a reference for the effect of two well-designed situations in the knowledge dissemination school. The research provides a turning point in research thinking on the influencing factors of re-exploring the effect of knowledge dissemination on knowledge dissemination and the deeper analysis of the internal appeal of knowledge dissemination.
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