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论文编号：	10575
作者编号：	2120162911
上传时间：	2018/12/7 8:08:35
中文题目：	华电公司产品制造与运维模式变革策略研究
英文题目：	The Research on the Change Strategy of Huadian Company''s Product Manufacturing and Operational Mode
指导老师：	张金成
中文关键字：	制造企业；精益化流程；智能化生产线；运维模式；变革策略
英文关键字：	Manufacturing enterprises；Lean process；Intelligent production line；　Operation and maintenance mode；Change strategy
中文摘要：	进入2018年以来，世界经济形势出现了许多新的变化，全球经济复苏乏力，面临的不确定性和不稳定性明显增加。我国经济虽整体上延续了稳中向好的运行态势，但中国制造企业却面临着比以往更加严峻的内、外部环境。华电公司是一家中型国有企业，主要从事风力发电装备产品的制造和服务。和当前我国多数中小制造企业类似，华电公司面临着内、外部的诸多困难，经营陷入了困境，迫切需要实施变革，升级自身制造系统，转变制造与运维模式，增加服务收入或实现向服务转型，以实现提质增效、转型升级，尽快摆脱渐趋不利的经营局面。 本文作者应用文献研究法、实地调研法和案例分析法等研究方法，以企业高层管理者的视角，从华电公司和所处行业的实际出发，通过大量调查、分析得来的事实和数据，经过认真、审慎而又理性的分析和思考，对华电公司的发展历程、经营现状，以及风力发电行业、风电装备制造细分行业的情况进行了系统的分析，论证了华电公司实施制造与运维变革的必要性和紧迫性。并运用相对成熟的战略竞争、精益生产和智能制造相关的模型和理论，从产品制造流程的精益化改造、公司供应链的优化和建设智能化生产线等方面，为华电公司研究制定了产品制造变革的一系列策略，并根据风电运维业务的市场前景和企业拥有的基础、优势和特点，研究确定了逐步增加运维服务收入、尝试向服务转型的策略；进而针对这些变革策略，给出了实施步骤和保障措施，以确保制造与运维模式变革策略能够得以顺利实施、落地，达成企业提质增效、转型升级的目标。 期待本文的研究结果和提出的见解，能够对华电公司战略和运营的变革，以及当前和未来的发展，有一定的指导价值和实际应用价值；对于类似华电公司、深陷发展困境的我国中小制造企业也有参考和借鉴意义。
英文摘要：	Since the start of 2018, many new changes have taken place in the world economic situation. The global economic recovery has been sluggish, and the uncertainty and instability it faces have increased significantly. Although the overall economy of China has continued its steady and sound performance, Chinese manufacturing enterprises are facing a more severe internal and external environment than ever before. Huadian Company is a medium-sized state-owned enterprise, mainly engaged in the manufacture and service of wind power equipment products. Similar to some small and medium-sized manufacturing enterprises in China, Huadian Company faces many internal and external difficulties and is in trouble. There is an urgent need to implement changes, to upgrade its own manufacturing systems, transform manufacturing and operating models, increase service income or realize the transition to services, so as to achieve quality, efficiency, transformation and upgrading, and avoid the increasingly unfavorable business situation as soon as possible. In this paper, the author applies the research methods such as literature research, field research and case analysis. From the perspective of senior managers of Huadian Company, he did a systematic study for the Huadian company and wind power equipment manufacturing industry. The study was based on the facts and data which were investigated and collected by the author from Huadian company and the wind power industry, and produced after the careful, prudent, rational analysis and thinking .Then, it is demonstrated that Huadian company ' s changes of manufacturing and operations were necessary and urgent. Using of relatively mature competition strategy, lean production and intelligent manufacturing thought or theory, he developed a series of strategies for Huadian company's Lean transformation of manufacturing process, optimization of supply chain, and construction of intelligent production line. Based on the prospects of the wind power operations and maintenance market, and the foundation, characteristics and advantages of Huadian company, he determined that the company should gradually increase the operational & maintenance service income and try to transform to service. Furthermore, according to these reform strategies, the implementation steps and safeguard measures were proposed to ensure the manufacturing and operational mode change strategy can be implemented, so as to achieve the goal of improving the quality and efficiency, and transforming and upgrading of Huadian company. It is expected that the research results and opinions proposed in this paper will have certain guiding value and practical application value for the strategic and operational reform, as well as the current and future development of Huadian company. It also has reference significance for small and medium-sized manufacturing enterprises in China, which are similar to Huadian company and in deep development dilemma.
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